You’re becoming a Squidoo ‘expert’… and so I expect that you’ll be handling stuff better, doing your tasks quickly and therefore have time to do even MORE!

If you fall behind, don’t worry. Take it easy. Get the unfinished tasks done - and push back the schedule by one more day. Don’t miss out on any, because each step layers on the previous one, and adds more value to your Squidoo network.

Today you will:

* Create the third lens in your network
* Promote your second lens
* Updating and promoting your first lens

Step 1: Create Lens #3

Not much for me to say about this. A lot for you to do. Go for it!

Step 2: Promoting Lens #2

This again is a repetition of the steps you did for your first lens yesterday.

Step 3: Updating and Promoting Lens #1

If your lens is ’stagnant’ for too long, it will slowly drop in rankings. On one of my early lenses, I lost some good ranking because I let things slide and didn’t post updates.

When I revived the lens with a small update, and linked it to a few more recent lenses, the ranking came up again to #3,540.

Another determinant of good ranking seems to be how large your lens is. Add new modules from time to time. Write a short article (250 to 300 words seems best). Throw in a few new links. Keep things growing.

But don’t make your lens too big. If there’s more stuff to share, build another lens - and link them together.

Squidoo aims to provide its users with a pleasant search experience, where they can find all the information on a topic right there on one lens. And so, not surprisingly, Squidoo rewards lensmasters with many OUTBOUND links with a higher ranking!

Go on and link to other authority sites on your topic - including your own.

Write articles. Keep them related to the topic of your lens. Use keywords that match your Squidoo lens tags. Link the keyword in your article back to the lens. Submit articles to the various directories.

Other activities you can do to get more visibility (these are optional):

Buy text links on high PR sites.

Run banners, classified ads, or even pay-per-click ad campaigns for your lens

Do link exchange campaigns with outside websites back to your Squidoo lens.

Don’t miss ‘Digg-ing’ your lens at Digg.com - it could get some traffic boosts.

Join StumbleUpon.com and ’stumble’ your lens

Pick a news story that’s hot - and related to the topic of your lens - and send out a press release or note about your lens.

Get interviewed on radio, or for a magazine. You could even be on T.V., if you do it right!

The “CHD Social Media Challenge” is a project to spread Congenital Heart Defects awareness. There are 4 mini-tutorials and 1 firesale making up the ‘challenge’. You can join in and help too - click here to see how.