At first, you try and learn EVERYTHING.
Then, you realize you need to do SOMETHING.
When the first sale comes in, you feel you can achieve ANYTHING.
And then, at the first refund request, you think it’s all worth NOTHING.
But after a while, reason and sanity return.
You get to work, duplicating what works and dropping the rest.
You work hard to maximize profits.
Then, at a point, you realize you’re working too hard, and decide to outsource.
You hit speed-bumps, get frustrated, and feel you were better off on your own.
You pause and re-think your strategy.
You’re doing ok. You could grow bigger. But it needs you to make changes.
It’s too much work. You don’t enjoy it.
You decide THIS is enough.
You’ve reached your optimal level of business success and growth.
You are making enough money.
You are happy.
What’s WRONG with this picture?
Many people don’t realize WHEN THEY GET THERE.
It takes many MORE years before they ‘get it’.
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1 Comment Received
August 19th, 2008 @2:07 am
I love this post! Everything, Something, Anything, Nothing…So on point! And it ends with such subtle impact.
So true Dr. Mani, people don’t know when they arrived where they’re headed. Often this is because they never did set clear goals. If they did have a goal, it wasn’t measurable.
You’ve captured a cycle that many of us have experienced and continue to experience. It seems pushing to “more” is something of a bug we get smitten with
This is a post that should be required reading for us internet business owners. Thank You!
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