Of all the things that make a beginner at online business feel like pulling out his hair and banging his head against the wall, the most frustrating is this -
How much should I charge?
You look at it from one angle, and the price you’re thinking of asking seems sky-high and you are CONVINCED no one […]

Continue reading " How to fix a price on your products? "

Infoproducts - or information products - are just what the name implies… products based on delivering information to a buyer.
The information may be in the form of written words, spoken words or visual presentations. The content may be delivered in physical or digital form. It may be shipped to your customer’s address, emailed […]

Continue reading " How to create infoproducts? "

Selling can be as easy as giving away candy to a child - if you knew exactly what your market wants, and is willing to pay for.
And the funny thing is it is easy, and inexpensive, to find this out using the Internet.
Market research done the traditional way offline can be time-consuming, costly and involve […]

Continue reading " How to research your market’s desires? "

In a world that’s moving a warp speed and expects instant gratification in everything, the concept of ‘building trust’ sounds out of place. Yet trust is the cornerstone of most transactions we indulge in.We buy from a business or person because we trust them. We share our thoughts and opinions with people we […]

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You’ve heard it - till you’re sick of it!
“The money is in the list!”
And the reason you’re sick of it is that while they tell you that’s where the money is, they won’t tell you how to build your list!
Well, let’s set that right. This discussion is about ways to build your prospect list.
Build […]

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My online business grew and expanded by accident. There was no plan or method to it for a very long time. Only lately have I tried (only with partial success) to structure it to be more organized and to leverage on the strength of its many parts.The benefits of planning and structuring your […]

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When you get started with an online business, one of the first questions to answer are these:

What will I sell?
Whom will I sell it to?
And how?

There are some who gloss over this stage and move on to the action steps. Unless you are very lucky, chances are you’ll find out (after many frustrating days, […]

Continue reading " How to pick a niche market to explore? "

For the next 10 days, I’m going to blog about online business basics.
This will be useful content for anyone starting out to launch a business on the Internet.
Over this 10 day period, I’ll be watching to see how many people comment on each post, and how many emails I get in response.
If this figure is […]

Continue reading " Interesting Experiment "

Cricket is a sport that drives people in my city crazy.
In the 1970s, our home stadium had a unique feature - the pitch would crumble on day #4. This means a ball bowled in the right direction could hit one of those worn out patches and veer grossly off-track, leaving the hapless batsman with […]

Continue reading " Quality Content Conundrum "

Today, I asked a business owner if he would rent me the use of his list of postal mailing addresses of prospective JV partners.
We operate in the same niche, and having such a list would save me some time and expense of having it compiled from data (that is publicly available anyway).
He replied to explain […]

Continue reading " The Money Is NOT In The ‘List’! "