Of all the things that make a beginner at online business feel like pulling out his hair and banging his head against the wall, the most frustrating is this -
How much should I charge?
You look at it from one angle, and the price you’re thinking of asking seems sky-high and you are CONVINCED no one […]
Business Optimization's archives
How to fix a price on your products?
How to create infoproducts?
Infoproducts - or information products - are just what the name implies… products based on delivering information to a buyer.
The information may be in the form of written words, spoken words or visual presentations. The content may be delivered in physical or digital form. It may be shipped to your customer’s address, emailed […]
How to research your market’s desires?
Selling can be as easy as giving away candy to a child - if you knew exactly what your market wants, and is willing to pay for.
And the funny thing is it is easy, and inexpensive, to find this out using the Internet.
Market research done the traditional way offline can be time-consuming, costly and involve […]
How to develop trust with your audience?
In a world that’s moving a warp speed and expects instant gratification in everything, the concept of ‘building trust’ sounds out of place. Yet trust is the cornerstone of most transactions we indulge in.We buy from a business or person because we trust them. We share our thoughts and opinions with people we […]
Continue reading " How to develop trust with your audience? "
How to build your prospect list?
You’ve heard it - till you’re sick of it!
“The money is in the list!”
And the reason you’re sick of it is that while they tell you that’s where the money is, they won’t tell you how to build your list!
Well, let’s set that right. This discussion is about ways to build your prospect list.
Build […]
How to structure and plan your business?
My online business grew and expanded by accident. There was no plan or method to it for a very long time. Only lately have I tried (only with partial success) to structure it to be more organized and to leverage on the strength of its many parts.The benefits of planning and structuring your […]
Continue reading " How to structure and plan your business? "
How to pick a niche market to explore?
When you get started with an online business, one of the first questions to answer are these:
What will I sell?
Whom will I sell it to?
And how?
There are some who gloss over this stage and move on to the action steps. Unless you are very lucky, chances are you’ll find out (after many frustrating days, […]
Interesting Experiment
For the next 10 days, I’m going to blog about online business basics.
This will be useful content for anyone starting out to launch a business on the Internet.
Over this 10 day period, I’ll be watching to see how many people comment on each post, and how many emails I get in response.
If this figure is […]
Believe, And Die!
There are many myths about online selling. Only constant and extensive testing can provide you with useful and usable information about them - that’s applicable to YOUR business.
How Much Email?
One such is the myth that emailing a list daily is bad for responsiveness. That’s a myth I have tested and found wrong for […]
I’m Going Back To School - With Jay Abraham
In 2004, I did a 26-week mentoring program under the great marketing genius, Jay Abraham.
Over the course of 6 months, he taught me a lot of mind-expanding stuff. I put a lot of it into action. It was the time I was creating and launching a series of niche marketing products.
The lessons learned […]
Continue reading " I’m Going Back To School - With Jay Abraham "
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For over ten years he has influenced countless e-publishers, home business owners and Internet marketers with his powerful writing, insight and experience.
You can learn more about Dr.Mani, his diverse Internet marketing activities and his non-profit work for congenital heart defects awareness - and also see how YOU can be a part of it all... and help a 'heart child' live.
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